Today South Bank will welcome back the iconic Brisbane sign from last year’s G20 Leaders Summit.

The giant letters that make up the word Brisbane will be craned into South Bank’s Cultural Forecourt, where the permanent Brisbane sign will call home.

A temporary version of the Brisbane sign was installed at the site in late 2014 as part of the cultural celebrations for the G20 Leaders’ Summit but proved so popular with visitors and locals that a decision was made to install a permanent version.

Lord Mayor Graham Quirk says the sign would be a lasting legacy of the successful G20 Leader’s Summit and also a landmark that would continue to promote Brisbane as a vibrant, creative city.

“South Bank is one of Brisbane’s most iconic lifestyle and cultural destinations that attracts an estimated 10 million visitors each year and this sign with its stunning backdrop will be instantly recognisable to people around Australia and the world,” he says.

“Now that the letters are here on site, the next step will be the installation of the soft surface, lighting and turf, followed by the application of the vinyl graphic designs.”

“We anticipate the beautiful new sign will be finished and ready to be admired by residents and visitors by the end of the year.”

Brisbane Sign front on
The Deputy Premier Jackie Trad says the $300,000 project was jointly funded by the State Government and the Brisbane City Council.

“The permanent structure will be a lasting legacy of Brisbane’s role as host of the 2014 G20 Summit after the temporary sign was dismantled in February,” she says.

“Being made of plywood the original sign was only ever meant to be temporary, but this new permanent sign is built to last with an aluminium frame and aluminium sheeting welded to the outside of the structure.

“The popular sign will be located a little further south to avoid people standing on the road when trying to get the entire sign into their photographs and will feature new lighting and a soft floor around the base.”

The design of each letter will be similar to the originals, which are being designed by the same community groups including the Queensland Country Women’s Association, Amnesty International and the Multicap Association.